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    HOME OBAN Blog "Buy cheap buy twice" "You get what you pay for" etc

    "Buy cheap buy twice" "You get what you pay for" etc

    “Buy cheap, buy twice” “You get what you pay for” etc etc.
    We’ve all heard phrases such as these, and in many cases, it’s good advice. Tools are a good example of where this usually holds true, normally because more expensive tools are made with superior materials, with better manufacturing processes and produced to tighter tolerances – all of which combine to bode well for a lasting, quality product.

    However, there are many instances in life where these phrases – often trotted out blindly – don’t stand up. For example, there are two German supermarket brands whose operations are defined on their good value and absence of unnecessary costs. By offering quality goods at reasonable prices, they have increased their market share significantly over the last decade, to the point where they are serious competitor in their field and one of them even being crowned the UK’s top supermarket chain in 2014! This is not something that can be achieved with sub-standard goods or services. And this is a very important point. It is prudent in every case to ask the question where is the extra money going to, and is that going to benefit me, the customer? In many cases the extra money isn’t going into product or service itself, instead it goes to cover unnecessary overheads as a result of an non-lean operation.

    Going back to the supermarkets example, the majority of the extra costs of the expensive products go into marketing and the brand name; the actual product – which is the bit the customer is interested in – is no better (no matter how much their clever advertising tries to convince the public otherwise!). And often the VFM supermarkets products are actually superior – “like brands, but cheaper” as the advertising campaign goes.

    Reason for this blog? Well, if you’re reading this, hopefully you’ll be aware that we at Fiuran Property offer some of the lowest prices for estate agency in Oban & Argyll, and this is achieved by stripping back unnecessary expense which is of no benefit to the customer, whilst still providing everything you expect from a local agent (and more), specifically:

    – Excellent local knowledge
    – Professional, experienced staff
    – Detailed property particulars including high quality photography
    – 3d floorplans for every property
    – 24 hours a day, 7 days a week availability
    – Supervised viewings available
    – A choice of fee options
    – Personal service tailored to your needs
    – Free advice on presenting and marketing a property for sale.
    – Expert negotiating on your behalf

    Further, our fees are not hidden from sight – a method often used so that the fees can be offered at whatever level the agent thinks the client can afford, or so that the fee can be offered at a level to simply undercut competition on the day.
    Nor are our competitive fees just ‘for this month only’, i.e a quick deal to fill the books on an otherwise quiet month; we offer consistent good value – permanently.

    All the best bits of a local agent but with the cost savings by being online. The best of both worlds! Give us a try – you won’t be disappointed.

     

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